manager, marketing
Title posted on indeed.com -
Marketing Manager
Posted on May 01, 2024
by
Employer details
Lloydminster Agricultural Exhibition Association
Job details
Our exhibition facility is proud to serve Lloydminster for the past 100+ years with annual trade shows, consumer shows, entertainment experiences, and agricultural showcases. It serves as the perfect venue for any event with us offering a wide variety of rental spaces. The versatility of our space and amenities allows for nearly limitless planning options. We have a strong base of over 400 volunteers, complimented by 25 dedicated full-time employees, and upwards of 180 part-time staff as well. We are proud to host over 800 activity days with 250,000 visitors annually.
JOB DESCRIPTION
MARKETING AND EVENTS MANAGER
*Reporting directly to the General Manager, this position is responsible for marketing the events, activities, facilities, and services of the Association as well as producing and managing events. This individual must be creative and innovative in the designing and management of the Association?s promotional campaigns and highly organized and detail- oriented for managing events. The Marketing and Events Manager is part of the management team, which, lead by the General Manager, oversees all the activities of the Association.*
*Responsibilities and Duties:*
*Marketing (50%)*
A) Works collaboratively as part of the Management Team to develop an Annual Marketing Plan for the Association.
B) Develops event specific marketing plans for approval of the General Manager as dictated by the Annual Marketing Plan.
C) Maintains regular communication with the Management Team to review, evaluate and revise all marketing plans as required.
D) Designs and oversees the production of all the Association?s promotional materials and any other publications as directed by the General Manager.
E) Provides marketing support to all Association committees. This will include, but is not limited to the following;
a. Design and layout for print, TV, radio, billboard, website and social media advertising
b. Coordination of advertising schedules for all advertising activities
c. Liaison between the Committee and the Management Team to ensure the advertising campaign receives approval from the Management Team prior to implementation
F) Jointly develops marketing materials with customers and partners of the Association to promote special events and sales.
G) Sells advertising opportunities to a targeted customer base. This will include selling trade show booths as well as selling advertising space in programs, prize lists, sale books, catalogues, etc?.
H) Ensure marketing expenditures are managed within pre-approved budgets.
I) Works collaboratively with the General Manager, Management Team and/or Committee Chairperson to compose and produce Association press releases.
*Event Management (50%)*
A) Responsible for managing and producing a variety of annual events. This will include responsibility for not only the marketing and sales activities for the event, but for the overall coordination of the event or project through working closely with the General Manager, Management Team, and the assigned Committee Chairperson.
B) Event management will include but not be limited to a variety of the following tasks: coordinating volunteers, arranging entertainment, monitoring budgets, writing scripts and programs, producing event guides, equipment needs, food services, layout and facility setup, organizing tradeshow booths, sponsorship, event scheduling, VIP services, working with partnering associations. Supports various Board Committees, as assigned by the General Manager. In consultation with the committee chairperson and the General Manager, performs the following functions for the assigned committees:
a. Prepares committee budgets for recommendation to the General Manager
b. Notifies all committee members of meeting time and location
c. Prepares agendas and records minutes for committee meetings
d. Ensures operational follow-through on committee decisions (i.e. ensures facilities are booked for committee events, appropriate services
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LocationLloydminster, SK
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Salary$42,000 to $45,000YEAR annually
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Terms of employment
Full time
- Start date
Starts as soon as possible
- vacancies
1 vacancy
- Source
indeed.com
#9262113928
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